Venky’s secret strategy behind multi-starrers

Posted : November 18, 2013 at 11:31 am IST by ManaTelugu

The Tollywood audience is slowly getting exposed to the new form of entertainment through the multi-starrers which are flowing in. This trend was there during the black and white era but after that things changed. But now the multi-starrer concept is back and one man must be thanked for that.

He is none other than victory Venkatesh. It was his proactive nature that resulted in the film ‘Seetamma Vaakitlo Sirimalle Chettu’ and recently he teamed up with Ram and came with ‘Masala’. There is also news that Venky will join hands with Ram Charan for one more multi-starrer.
Sources say Venky has a secret strategy which is smart also. He knows that he is suitable for family entertainers but today’s audience also requires some masala, fights and hot romance. So, he feels that having a young hero will fill all those gaps and make the film a better one.
On the other hand, by doing multi-starrers and creating a good combination with young heroes, Venky is also extending his career by few more years because carrying a film alone on his shoulders is not that easy now. This is a good move by Venky and it will be nice if other senior heroes also get into this.