Rs 13 crore loss for Nandamuri Hero

Posted : July 27, 2013 at 12:13 pm IST by ManaTelugu
The film ‘OM 3D’ which is Kalyan Ram’s latest attempt to prove his mettle ended up as a major disappointment. Revenue generated by this movie is so poor that it is already out of most of theaters, irrespective of A, B & C centers.

‘OM 3D’ collected a first week share of Rs 5.49 crore in AP and this amount might also be the full run collection of the film. For a film which was made with a budget of Rs 25 crore, this kind of revenue is frightening and disgusting in Today’s times where the fate of the films is solely based on the openings.

Trade pundits say, Kalyan Ram who is also the producer of the film lost close to Rs 13 crore on the project. Despite selling the theatrical rights for most of the areas prior to the release, the actor incurred huge losses because the amount invested on the film is double to his business range.

Seems like, Kalyan Ram hasn’t learnt his lessons despite successive failures. Investing crores on the vision of a debutant director is a big gamble and hence he is paying the price again and again. It’s true that the actor has put his heart and soul into the project, but the inability of the director to use the resources effectively played the spoilsport. What could we do other than feeling sorry for this Nandamuri Hero!

OM 3D First Week Collections (Share): Nizam – Rs 1.74 crore; Ceded – Rs 1.16 crore; Vizag – Rs 63 lalks; Guntur – Rs 59 lakhs; East Godavari – Rs 44 lakhs; West Godavari – Rs 38 lakhs; Krishna – Rs 32 lakhs; Nellore – Rs 23 lakhs.