Ram Charan’s Racha is going to be the first film to release in Tamil and Malayalam along with Telugu. Earlier NTR’s Shakti released in Telugu and Tamil simultaneously and Allu Arjun’s Badrinath released on the same day in Malayalam and Telugu. Mahesh Babu’s Businessman was planned to release in Tamil and Malayalam, but that didn’t happen.
Racha producers are making sure that it releases in Tamil and Malayalam in a big way. Ram Charan can assure bumper opening in Telugu, but how can one expect him to draw crowds in Tamilnadu and Kerala? Cherry gets good support from Tamanna to grab the attention of Tamilians. Tamanna is a well known actress and darling of masses in Tamilnadu. Her presence can pull good number of audience and the rest will depend upon the film’s worth.
Charan’s Magadheera did well in Malayalam, but Allu Arjun’s cousin factor will act as a buffer to him for Racha. We all know that Bunny is a very big crowd puller in Kerala. If Racha manages to entertain Kerala audience, Allu Arjun’s name would help to get the major pull. Let’s wait and watch if Racha possess the content that has universal acceptance or not?