When his contemporaries spend Crores of rupees for film publicity, Ace film director SS Rajamouli almost gets it free for every film. Given his impeccable track record, every move of his is a sensation and headline for the media. So, Rajamouli uses his popularity intelligently.
It is said that to market his upcoming film, Baahubali, the director is planning for a Cricket match. Two of his giants, Prabhas and Rana will be captaining each side and their respective teams will be called as Baahubali team and Bhallaladeva team. The entire cast and crew of the film will be divided between both the teams. In general film makers do postpone their releases during Cricket season but Rajamouli is using the craze of the game intelligently for his movie.
The idea is at very preliminary stage and the full details of the cricket match have to be emerged. Interestingly, Rajamouli employed a similar strategy for the promotion of his Chatrapathi film few years ago. Prabhas and Rajamouli captained each teams then in which entire movie unit is divided between. One team consisting of artists was lead by the hero Prabhas. The other team consisting of technicians was lead by the director SS Rajamouli.
Baahubali has Prabhas, Rana, Anushka and Ramya Krishna in the lead roles. The music for this film is scored by M M Keeravani. Sabu Cyril has created the sets while Senthil is handling the camera. The movie, which is produced by Shobu Yarlagadda and Prasad Devineni. under Arka Media banner and will be presented by K Raghavendra Rao. The first part will see the light for Summer 2015.