Earlier viewers used to throng theaters watching the wall papers. Now hoardings are done away with making film makers look for new promo options. For the past 2-3 yrs first look release and teasers are attracting viewers which ultimately help in film’s success.
Gabbar Singh, Eega promos helped in films success and so film makers are not shying of spending Rs 10-25 crs for audio functions and release trailers there. Currently Zanjeer and Badshah teasers are creating sensations. Even small film Ee Rojullo trailer created an impact. So film makers shouldn’t take teasers lightly as it will make or break film’s success.